Sparta

Rebranding, Logo Design & Animation

 

We led the rebranding of Sparta, a power equipment brand by Auto Lubumbashi, with a bold new logo and a refreshed visual identity that speaks strength, energy, and reliability. The rebrand covered all core product categories, generators, pumps, batteries, and high-pressure washers, each represented in a cohesive and modern design system. To unveil the transformation, we created a striking animation that showcased the evolution of the logo and introduced the new identity with dynamic visuals and smooth transitions.